As normalcy returns to the news networks after an intense campaign and election period, viewer engagement and interest is proving...
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Any brand can erase MFA from its programmatic spend – if it wants to. That’s according to the ANA and...
LiveIntent has laid off 35 people, according to a warn notice filed this week with the New York State Department...
Gut New York's first campaign for Heinz was a messy one--in a good way. Kraft Heinz in-house agency The Kitchen...
The East Coast media world was rocked Tuesday night by the news that political journalist Olivia Nuzzi had been suspended...
The East Coast media world was rocked Tuesday night by the news that political journalist Olivia Nuzzi had been suspended...
With the huge ruling from the US Department of Justice that Google is a “monopolist” when it comes to search,...
X is back to warring with advertisers, and advertisers are back to executing caution when engaging with the platform, buyers...
Last June, The Associated Press began a concerted effort to expand its advertising business, which generated just 5% of its...
Tech vendor Good-Loop--with a mantra of building ad solutions that have a more positive impact on the world--is letting publishers...