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Gains
The trend of using cinema ads as a performance marketing channel is gaining traction among advertisers, especially for brands like...
On Jan. 1, the privately owned business publisher Bloomberg Media shut off its open-market programmatic advertising, a move to better...
In its first earnings report since the high-profile Dominion lawsuit settlement, Fox posted a $ 50 million loss for its...
Americans who count themselves as members of the LGBTQ+ community number some 20 million people, according to the Human Rights...
AUCKLAND, Wednesday: Data from Nielsen’s 2022 CMI Rural Survey shows New Zealand’s rural population are increasingly going online for content,...
Another big company has crossed the upfront finish line. TelevisaUnivision has completed its upfront negotiations, a source familiar with the...
Paramount is joining The CW across the upfront finish line. The company is "virtually done" with upfront negotiations, just ahead...
Integral Ad Science is chasing two shiny trends – contextual targeting and connected TV – as the company charts a...
In a year that could not have been less ordinary for Meta Holdings, continued strong financial momentum was the one...