The TV ad buying ecosystem is getting even messier, according to GroupM’s second-annual “State of Video” report, released Thursday.Some of...
Although Alphabet’s revenue grew 21% to $33.7 billion in Q3, that fell short of its target, sending its stock sliding...
Online spending records have shattered across the country during this year’s midterm election cycle, but no campaign has brought more...
Contrary to popular belief, video did not kill the radio star. It made them a YouTube influencer. Advertisers use influencer...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.Sridhar Out One of Google’s key ad executives is riding...
Ryan Joe contributedOne of Google’s key ad executives is riding off into the VC sunset. Sridhar Ramaswamy, SVP for ads and...
Augmented reality is about to hit its stride thanks to large media platforms, which are leading the way.Snap was early,...
Consumers’ mistrust of data-driven advertising has reached a crisis point, and they must be reminded of the value they’re getting...
What’s a good, succinct way to describe the current US system of data security and privacy regulation?“It’s a mess,” said...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.If You Can’t Beat ‘Em Shares of the 56-year-old retailer...