A federal judge ruled Monday that Google unlawfully sustained its monopoly in online search and advertising market, citing Google's payments...
Call it a major GMC oopsey. Google Merchant Center (GMC), Google’s hub for commerce advertising and analytics, has been accidentally...
In the AI era of digital advertising, creative optimization is becoming table stakes for major ad platforms. Reddit acquired Memorable...
Google is giving advertisers a little more control over where their Performance Max ads appear. The tech giant rolled out...
Google is still figuring out what a cookie opt-in or opt-out model would look like — and how it would...
After years of delayed deadlines, Google has finally put third-party cookie deprecation to rest. Last Monday’s announcement begets a slew...
Google’s announcement on Monday that, on second (or third) thought, it won’t kill third-party cookies in Chrome after all has...
Media buyers and ad tech companies are accusing Pluto TV of bid duplication. Plus, Reddit is now only accessible via...
Google's announcement Monday that it won't kill the third-party cookie in Chrome rocked the ad industry. In the immediate aftermath,...
Google has hit the brakes on its plan to eliminate third-party cookies. Instead of phasing out third-party cookies by default,...