Privacy Sandbox APIs will be generally available starting in July. That means publishers have roughly one year to get acclimated...
Google’s
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Race Against The Clock Netflix held its first-ever upfront...
SYDNEY, Monday: Publicis Group AUNZ has appointed Google Australia head Dave Bowman as NSW-based chief creative officer across Australia and...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Currents Of Currency In January, a group of...
Privacy Sandbox proposal Topics is dealing another blow to smaller publishers. The Topics proposal suggests grouping users by interest-based cohorts...
Google is in the Super Bowl with an ad promoting the photo editing features of its Pixel 7 and Pixel...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. New Topic, Please Google recently published its latest...
The clamor to split up Google's ad-tech business got a lot louder (and more specific) this week. And while divesting...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Trade Punches In 2016, The Trade Desk cracked...
Google’s Performance Max performs – but with a caveat. Marketers can’t control their campaigns and have no say over where...