Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Currents Of Currency In January, a group of...
Google’s
Privacy Sandbox proposal Topics is dealing another blow to smaller publishers. The Topics proposal suggests grouping users by interest-based cohorts...
Google is in the Super Bowl with an ad promoting the photo editing features of its Pixel 7 and Pixel...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. New Topic, Please Google recently published its latest...
The clamor to split up Google's ad-tech business got a lot louder (and more specific) this week. And while divesting...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Trade Punches In 2016, The Trade Desk cracked...
Google’s Performance Max performs – but with a caveat. Marketers can’t control their campaigns and have no say over where...
Everyone in our industry has been on the edge of their seat since Google first began developing the Privacy Sandbox...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Google’s Pub Crawl Ads.txt was created to identify and...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Google’s Matching Black Eyes Google is reeling from antitrust...