The growth of Walmart's ads business and third-party marketplace are separate, it says. Plus, Google and Meta've been targeting teens...
Growth
Warner Bros. Discovery has wrapped its TV upfront talks, the company confirmed during its second-quarter earnings call on Wednesday. During...
CTV is where the action is for Magnite. Although the full revenue impact of Magnite’s exclusive SSP partnership with Netflix...
After enduring years of losses, Disney appears to have finally turned a corner with streaming. In its third-quarter earnings today,...
Following a star-studded event in May, Disney has wrapped its upfront negotiations. The entertainment media company saw the overall revenue...
Fox is looking to buck the trends as it closes upfront talks. The company has officially wrapped negotiations, growing volume...
Some brands are turning away from larger media agencies in favor of smaller, independently run shops. Plus, licensing sports content...
NBCUniversal is once again the first major publisher to wrap upfront talks. Today, ADWEEK learned the company "drove modest growth...
Ad spend on TikTok year-over-year has been growing, but that growth has cooled since a potential U.S. ban was announced...
On this episode of the Marketing Vanguard podcast, Shake Shack CMO Jay Livingston discusses his unique journey from finance and...