Kelly Abcarian spent 16 years at Nielsen, most recently heading up the measurement company’s advanced video advertising product. Now she...
Here’s
Brands have a long history of distinguishing themselves by taking direct aim at their competitors. Sometimes the poke is subtle,...
With the muted bleat of a sad trombone, Facebook Analytics will soon be no more. This week, Facebook quietly informed...
Fatigue. Burnout. The muddied lines between work and home life. Employees are struggling to feel motivated while managers use trial...
Without in-person experiences, brands have seen success in the past year by hosting activations in virtual worlds--accessible using VR headsets...
When South by Southwest was canceled last year--just days before the event was slated to begin--100,000 cases of Covid-19 had...
Today is International Women's Day, a holiday that has its roots in the women's movements of the early 20th century...
While International Women's Day and Women's History Month initiatives can start to feel a little bit repetitive and performative year...
The public tussling between Facebook and Apple over the latter’s fast-approaching privacy push in iOS 14 is what grabs headlines....
Could a state-of-the-art AI write a Super Bowl ad premise on par with some of the most well-received Big Game...