YouTube is planning to roll out a lower-priced, ad-free version of its paid video service, and streamers and creators should...
Impact
There's no need to pontificate about the power of relevant advertising in live moments; the numbers speak for themselves. New...
2024 seems to have been the year of local heroes, with nine of the Kantar Ad Impact Award monthly winners...
The future of marketing lies at the crossroads of culture and commerce, where brands must seamlessly integrate into the entertainment...
In this episode of the Brave Commerce podcast, co-hosts Rachel Tipograph and Sarah Hofstetter welcome Victoria Lozano, evp of brand...
Kantar’s November Ad Impact Award goes to Lego with ‘Cataclaws is coming to town’. This highly enjoyable Christmas Ad engages...
Digital marketing agency Pure SEO has released a controversial study analysing the carbon emissions generated by Members of Parliament in New...
The Ad Council, at its 70th annual public service award dinner Thursday night, honored Walt Disney Company CEO Bob Iger...
Kantar’s October Ad Impact Award goes to Lewis Road Creamery with ‘The chocolate milk that never makes it home’. The...
When Nespresso opens a boutique cafe, it sees sales spike online in that same geographic region. The halo effect that...