OpenAI's latest AI-powered disruptor, the text-to-image tool Sora, is prompting shifts in business models and agency pricing structures, five sources...
InHousing
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Pining For AI Google laid off nearly 1,000...
As transparency and media quality continue to frustrate programmatic buyers, consumer packaged goods giant Kimberly-Clark is tackling these challenges directly...
We are past the point that in-housing can be considered a trend. Today, in-house agencies are the norm, with most...
Dan LardenHead of UK“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital...
Don McGuireCMOQualcomm, one of the largest mobile chip makers in the world, is a company that usually helps other companies...