When it comes to planning outfits for music festivals or themed events, many of us seek inspiration from Pinterest. This...
Inside
In an upfront where buyers are focused on sports and artificial intelligence, Samsung Ads is looking to score big. At...
Pour one out for third-party data. These days, AB InBev’s digital marketing strategy is built squarely on first-party data. All...
On a recent sweat-soaked Sunday night at Coachella, Lupe Fiasco was headlining a raucous Heineken House show, proving there's plenty...
Manoj Bhargava, the billionaire founder of 5-Hour Energy, has only one piece of furniture in his office: a five-shelf bookcase...
Austin, Texas, is brimming with brand activity this week as South by Southwest (SXSW), the annual series of festivals and...
Forget what you know about “made for advertising.” There’s a push now to redefine MFA as “made for arbitrage.” Despite...
Breakfast cereal commercials don't often pack an emotional punch, but Quaker's first global campaign was intentionally aimed at bringing tears...
The Ad Council has a very recent history of making a big impact. In 2020, its Covid-19 vaccination education campaign...
During AppLovin’s Q4 earnings call earlier this week, an investor asked CEO Adam Foroughi to explain how Axon 2.0 differs...