The CVS Media Exchange (CMX), CVS Pharmacy’s new ad network, launched in August. But it was in the works before...
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Thanks in part to a long deal with The Simpsons, everybody knows the old Butterfinger tagline, "Nobody better lay a...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media....
"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media....