A few months back, Jeanniey Walden--just getting her sea legs as the new CMO of Rite Aid--set up a meeting...
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Walmart has officially been shopping in the TV aisle, announcing today that it's buying Vizio for $ 2.3 billion. According...
Two measurement rivals are taking things to court. What's happening On Wednesday, measurement giant Nielsen filed a suit in Delaware...
One of the most critical topics of 2024--how Google Chrome plans to rewrite digital advertising in the browser with Privacy...
In the ever-evolving landscape of digital marketing, the creator economy has emerged as a powerful force, reshaping the way brands...
Warning (and an apology): You are about to be hit with a new crop of three, four and five-letter acronyms....
AMC's The Walking Dead has a new way to bring fans to tiers. Today, AMC Networks announced that it's begun...
Since the Covid-19 pandemic, streaming television has been perhaps the hottest realm of digital media; however, its sought-after perch became...
AUCKLAND, Thursday: In a new retail and digital campaign, Lotto New Zealand’s in-house creative team has turned back the clock...
Lotto New Zealand’s in-house creative team has launched a new retail and digital campaign that takes a nostalgic trip back...