On long-cycle R&D product development, and how creativity and AI leadership are shaping the future of play. Adweek Feed
Lego
Brands including e.l.f., Liquid Death, Lego, Skittles, and Cadbury were behind the week's notable ads. Adweek Feed
Toy giant’s first big AI push comes from its Lego Education arm. Adweek Feed
SMG Studio, the Lego Group and publisher Fictions have announced the release of Lego Party!, a new multiplayer game. The...
X (formerly Twitter) has added seven more advertisers to its lawsuit alleging brands collectively "conspired" to "withhold billions in advertising...
Lego opened an immersive art gallery for children in the heart of Paris, following new research that shows many families...
When mysterious crop circles appear in a field, you probably wouldn’t expect toy company Lego to be responsible. Knowing that...
The Lego Group has appointed Publicis One as its global media agency following an 18-month pitch, ending its seven-year relationship...
In this week's episode, hosts Cathy Hackl and Lee Kebler catch up from a long holiday break. Kebler got iOS17...
If there is one brand that has learned how to grow a devoted fan base and bring together a global...