On the surface, LinkedIn’s plan to acquire cross-device data company Drawbridge may seem like a head scratcher. What does a...
LinkedIn Marketing Solutions
LinkedIn is buying Drawbridge.The acquisition was announced quietly on Tuesday via a mere mention buried in a blog post, and...
LinkedIn launched interest-based targeting through its self-serve ad platform on Wednesday after more than three months in beta. B2C marketers...
The B2B martech space is heating up as titans spend billions to build their stacks – and now it’s makeover time...