Agency holding groups, including WPP's Ogilvy, IPG, Omnicom Group and Havas, are taking a more strategic approach to how they...
Major
By now, creators and the general public alike know that just because a social media platform is popular today doesn't...
In direct communications, Meta account reps candidly admit the platform had an “error” or “bug” and commit to at least...
The new hot trend in platform advertising is to put the machines in charge of everything. It’s true of Google,...
AUCKLAND, Today: Stuff has announced the launch of new standalone digital news sites for The Post, The Press and The...
South By Southwest has effectively taken over the streets of Austin, Texas. With brand activations spilling out of bars, restaurants,...
On this week's episode of To Dine For, host Kate Sullivan welcomes restaurateur Mario Carbone. Carbone grew up in Queens,...
Twitter detailed a slight tweak to its $ cashtags functionality, which lets users tweet the symbol for major cryptocurrencies, exchange-traded...
When Sherwin-Williams was looking to gain market share in its b-to-b category, it teamed up with agency Wunderman Thompson on...
Talk to any brand executive from any type of company, and you'll get the same answer: Successful companies have to...