Meta is making a change to its advertising algorithm that will make the platform temporarily look like it's performing worse...
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Macy's wants a piece of ad budgets from brands that don't sell its items at Macy's. Macy's Media Network--the department...
Last quarter, Disney’s combined streaming portfolio – Disney+, Hulu and ESPN+ – turned a profit for the first time, bringing...
If the nonstop news coming out of Cannes Lions in France this week is making your head spin, this week’s...
In this episode of The Speed of Culture, Matt Britton chats with Hiroki Asai, global head of marketing at Airbnb....
The best way for a brand to devise a company-wide policy for using generative AI responsibly is to get in...
Measurement companies are looking to measure up ahead of the upfront season, with Nielsen making "big data" announcements and the...
Fri Forjindam knew New York wasn't for her after experiencing her first blizzard. After her master's, the Columbia University theater...
Text messages from your friends are personal, so why shouldn’t SMS campaigns be the same? On Tuesday, AI marketing and...
In 2021, Coca-Cola handed WPP its $ 4 billion ad account. At the time, it gave new bespoke agency Open...