Scroll will exclusively represent the award-winning culture and city guide Concrete Playground in the New Zealand market, working alongside a...
Market
The 2023 upfront is officially a waiting game. Just one year ago, publishers brought in record commitments during 2022's upfront...
The company’s immediate plans for reinvesting its new capital include hiring more executive leadership to spearhead sales and partnerships, growing...
The global ad market will continue to grow in 2023, though traditional media formats have seen better days. Just ahead...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Race Against The Clock Netflix held its first-ever upfront...
Before DOOH can court bigger ad budgets, it must adapt the automated tools marketers use for measuring and buying against...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. A Verified Love Triangle When Netflix jumped into...
Tourism New Zealand has expanded its recent worldwide ‘If You Seek’ initiative by emphasising Aotearoa New Zealand as a distinctive...
In its Q4 earnings report Tuesday, PubMatic highlighted how SSP consolidation is an opportunity for the company to pursue its...
//www.youtube.com/watch?v=IXOT0ibs0FE AUCKLAND, Today: Queensland beer-maker Balter Brewers has released a new campaign titled We Love Good Beer developed in collaboration...