It's been a busy February for Volkswagen, which is fresh from airing a blockbuster Americana-inspired Super Bowl spot celebrating 75...
marketing
In this week's episode, host Jenny Rooney sits down with Tim Ellis, chief marketing officer of the National Football League,...
Five days into the Sundance Film Festival, the Sundance Institute added 25,000 new Instagram followers, bringing its total to 510,000...
New year, same conversation. Generative AI exploded onto the scene more than a year ago, and now you can’t go...
There's more than one Big Game this weekend. Ahead of the upcoming Super Bowl on CBS, the ever-popular Puppy Bowl...
In 2020, advertising leaders committed to expanding emphasis on DEI. In 2023, new data from nonprofit organization She Runs It...
Influencer marketing spending is poised to reach $ 7B in 2024, nearly tripling since 2019. Brands trying to cut through...
Publicis Health is set to pay around $ 350 million in a multistate legal settlement involving its role in marketing...
In this week's episode, host Jenny Rooney sits down with Michelle Peterson, CMO of Kendra Scott to discuss the brand's...
At a panel entitled "Brand vs. Performance," the brand marketing, performance marketing and "versus" portions of that thesis were all...