Sylvia Buxton on how retail media is blurring the lines between trade and marketing. Adweek Feed
marketing
Clothing brand Jenni Kayne’s vp of growth marketing, Laura Savage-Finch, has left the company, ADWEEK has learned. A brand spokesperson...
Executives from PepsiCo, Kimberly-Clark, and Procter & Gamble share their thoughts on navigating an uncertain economy. Adweek Feed
Netflix's You campaign featured a pop-up with a surprise appearance from Badgley Adweek Feed
HBO and Warner Bros. Discovery are supporting Hacks with activations, partnerships, and plenty of Jean Smart Adweek Feed
Chief marketing officer (CMO) Heidi Cooley is leaving Crocs to join Lovesac as its first chief brand and marketing officer,...
Huge is integrating fellow AEA-owned agency Hero Digital and retiring the brand as it expands its capabilities in AI, marketing,...
The clothing brand was founded in 2011 by Bayard Winthrop. Adweek Feed
AUCKLAND, Today: The Marketing Club (TMC), Australasia’s fastest-growing community for marketers, has announced its first board—a powerhouse lineup set to...
Kit Kat, a Hershey brand, launches its first campaign with indie agency Orchard, reclaiming an iconic tagline and encouraging consumers...