AUCKLAND, Yesterday: The In-House Agency Council (IHAC) is now in New Zealand, where 71% of Kiwi brands have some in-house...
marketing
Former Dell and Indeed head marketer Paul D'Arcy has joined advertising solutions provider Moloco as chief marketing officer. D'Arcy had...
Influencer marketing platform ShopMy has raised $ 77.5 million in a Series B funding round. ShopMy connects creators with brands...
The Consumer Electronics Show wraps up tomorrow, but many marketers and advertisers have already fled Las Vegas after a packed...
This post was created in partnership with Linqia One influencer agency based out of San Francisco, Linqia, has built a...
JCPenney and SPARC Group joined forces to form Catalyst Brands, a new combination of iconic retail brands uniting Aeropostale, Brooks...
Private equity-backed Later said that it plans to acquire influencer marketing firm Mavely in a cash and equity deal valued...
Welcome to this episode of the Marketing Vanguard podcast. Today, we have a special guest recorded live at Brandweek 2024...
Although the number of U.S. jobs in advertising, public relations, and other related services remained flat throughout 2024, the jobs...
No story permeated American life more in 2024 than the presidential election. Now that the election is over, 28% of...