FTC U L8R One priority for Republicans once Donald Trump is back in the White House is to reduce regulation...
Matters
As November 5th creeps closer, it seems American voters are being promised another nail-biter, with several swing states polling within...
The era of authenticity has arrived – picture-perfect ads no longer have the same cut-through, and consumers want to see...
Despite their dependence on Nielsen, programmers love complaining about the TV ratings titan. But Paramount Global recently went beyond griping...
Some ecommerce pros were surprised recently to log in to their Google Merchant Center and see the “Feeds” tabs gone....
Subway New Zealand have made yet another bold play to showcase their indisputable value, particularly when it comes to the...
In October, Dylan Mulvaney issued a message to advertisers after former brand partner Bud Light failed to support her through...
After starring for nearly a decade as the patriarch on Family Matters, Reginald VelJohnson has the sensibilities of TV Dad...
The emerging media channels that today’s youth gravitate to often lack the measurement and attribution infrastructure that performance-obsessed marketers rely...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The Growthery Category Online grocery sales ticked down 1%...