Lotame has hired a new CRO as the independent, 10-year-old data management platform seeks to compete in a category increasingly...
MediaMath
Oracle DMP has always had a comfortably high perch in terms of advertiser recognition and adoption. And make no mistake...
MediaMath CMO Joanna O’Connell will depart the company at the end of the month and return to Forrester, where she...
Remember that consortium led by LiveRamp, MediaMath and AppNexus to develop a cookie-based identifier that could be used consistently across...
For the independent demand-side platform (DSP) market, it is the best of times, it is the worst of times. On...
Similar to the capability that Grapeshot provides on MediaMath to perform audience targeting based on people interested in certain keywords,...