Bark, the dog-centered toy and treat brand, introduced a new line of dog treats earlier this month inspired by classic...
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Contextual targeting is getting a generative AI glow-up. In the old days of contextual targeting, a media planner came up...
On March 17, a crew of 10 ad tech execs will disconnect from their daily lives and head to a...
The biggest shakeups to online advertising can come when outsiders get a glimpse of how web monetization works – are...
Last year, when the Federal Trade Commission started cracking down on digital health companies for sharing personal information with third...
With a new generation of cars to promote, BMW-owned British car brand Mini is back with a 360-global campaign that...
If the programmatic media supply chain had a theme song, it might as well be “Oops! … I Did It...
Last year, cat food brand Fancy Feast hosted a restaurant pop-up called Gatto Bianco, where people could eat like their...
Host-read ads are a staple of podcasting, but they have a different – and compelling – flavor when converted into...