For years, walled gardens made it practically impossible to build alternative advertising analytics or launch creative testing startups. What analytics...
Memorable
Tricia Melton affectionately refers to her CMO role as being "a kid in a candy shop" and, considering the brands...
The end of an advertising era has come: Bud Light is wrapping up its relationship with Wieden+Kennedy after a seven-year...
Burger King has decided to part ways with agency David after the fast-food chain named independent agency O'Keefe Reinhard &...
TV legend Betty White--who starred in The Golden Girls, The Mary Tyler Moore Show, Hot in Cleveland and dozens (if...
It's almost that time of year again when the advertising world turns its attention to the South of France and...