Retail media may be hot right now – but retail search is a bit of a hot mess. Brands bid against...
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Marketers spend a lot of time and energy on manual, lower-level tasks. Even if the individual tasks don’t register as...
As audiences flock to TikTok, Instagram Reels and YouTube Shorts, businesses are struggling to keep up with the demand for...
In the biggest broadcast deal ever for any women's sports league, the National Women's Soccer League (NWSL) struck a record-breaking...
Disney+ added nearly 7 million subscribers last quarter, and, of those, about 2 million new sign-ups were for the streamer’s...
It's been nearly a year since CEO Bob Iger returned to Disney, and the executive is moving past his "fixing"...
Agentio wants to be The Trade Desk of paid creator content. The startup, which operates a programmatic platform for buying...
Netflix's ad tier is celebrating its birthday by rolling out some new numbers. In a blog post today marking one...
The holdcos really want to cash in on the retail and commerce media trend. On Monday, Omnicom entered the ecommerce...
Agency network Omnicom has agreed to pay around $ 835 million (?688 million) to Ascential, the owner of Cannes Lions,...