M&M's is back advertising in the Super Bowl this year, with a new creative strategy that centers celebrities as the...
M&M’s
Welcome to Marketing Morsels, Adweek's weekly sampling of the most delectable brand stunts and campaigns we saw this week (but...
This week's edition of Marketing Morsels is stuffed with delightful samplings from British Airways, Volkswagen, Quorn and many more. Enjoy...
M&M's is officially returning to the Big Game, and it's doing so with a new CMO at the helm. Today,...
Earlier this year, M&M's updated its cast of candy characters to better fit with the times. The brand stopped using...
Special PR’s Head of PR & Influence, Kelly Grindle, selects five of the most attention-grabbing campaigns that made a big difference...
The times are changing, and so are M&M's well-known mascots. In an effort to better align with today's emphasis on...
M&M's teamed up with BBDO New York on a campaign to back the new M&M's Mix bags that features the...
Despite talk of shopping malls fading away as people turn to the internet to purchase goods and services, M&M's is...