In less than two years, The Meet Group managed to diversify its revenue from a near total dependence on programmatic...
mobile monetization
Header bidding-like tech is starting to pick up steam on mobile, but it’s still mostly SDK-based, which brings added latency...
Mobile ad network and Indian unicorn InMobi paid $90 million for mobile video monetization platform AerServ in a bid to...
Breaking into the China market requires feet on the ground painstakingly building direct relationships with local players, a fair amount...
Ericsson is taking the wraps off its DMP for telcos.On Thursday, the Swedish networking giant announced the global launch of...