New data from two different sources shows the Kiwi love affair with local magazines continues, with readership and sales both...
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Bolt From The Blue Twitter Blue, Twitter’s $ 3-per-month subscription service, was met with applause this month by digital media...
Ocean Spray is using a version of the vigorous measurement approach that the Food and Drug Administration uses to test...
Welcome to Marketing Morsels, a menu of delightful news items from the past week. Enjoy the assortment! Morsel #1: Captain...
Much like Goldilocks, some shoppers, it seems, think an Oreo is too much yet an Oreo Thin isn't enough. To...
AUCKLAND, Monday: Stanley St ceo Siobhan Burke has continued to add strategic firepower to the agency, hiring expat Thomas Scovell...
By Eran Udassin, VP of product and operations at Rivr This article is sponsored by Rivr. Programmatic bidding should be...
By Eran Udassin, VP of product and operations at Rivr This article is sponsored by Rivr. Programmatic bidding should be...
Recent earnings reports from Amazon, Alphabet and Facebook (now known as Meta) confirm what everyone knows: We, as a society,...
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....