After years of Matthew McConaughey-led Big Game spots, Salesforce is swapping Hollywood polish for YouTube creator clout. Adweek Feed
MrBeast
TelevisaUnivision and MrBeast team up for 'Road to Beast Cup' initiative for 2026 summer of soccer. Adweek Feed
Paramount is bringing over 11 minutes of in-show branded content to the VMAs. Adweek Feed
Hasbro inked two-year partnerships for its Nerf brand with Jimmy Donaldson, better known by his creator handle, MrBeast, and National...
The American mall, as we once knew it, is dead. Once the prime shopping location and hangout spot for teens,...