For years, data privacy regulators didn’t have the tools – or the teeth – they needed to effectively enforce proper...
Much
The band Jomo and The Possum Posse made its claim to fame in 2011 with the parody series "Guy On...
TV measurement is reaching an inflection point. The past few months have been packed with partnerships, acquisitions and debate, as...
In the past month alone, Take-Two Interactive acquired Zynga for $ 13 billion, Sony PlayStation bought the game studio Bungie...
In the past month alone, Take-Two Interactive acquired Zynga for $ 13 billion, Sony PlayStation bought the game studio Bungie...
Last year, Mountain Dew came out with a cookbook and a signature cocktail in partnership with restaurant chain Red Lobster....
After this exclusive first look for subscribers, the story by AdExchanger’s Allison Schiff will be published in full on AdExchanger.com....
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Absolute power Google has been steamrolling ahead with its...
Americans slept an average of 25.2 minutes less than usual on election night, according to a new digital out-of-home (DOOH)...
The mobile ad ecosystem has changed a lot since MoPub, Twitter’s mobile ad exchange, was founded in 2010. Tech years...