Whether it was traditional media powerhouse NBCU, technology behemoth Amazon or living room stalwart Roku, nearly every presentation at this...
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“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media....
The IAB’s Podcast Upfronts in May touted advancements in dynamic ad insertion, measurement and attribution and brand safety and suitability,...
By Mark Mitchell, VP, Business Development, Xandr As audiences across all demographics continue to shift from linear viewing toward long-...
Nearly half of families had one or both parents leave the workforce or scale back their careers during the pandemic--which...
The rise in remote work since 2020 has led to many employees spending a lot of time collaborating through Google...
These days, there is no shortage of headlines when it comes to the climate crisis. More and more people in...
In 2020, like our personal and professional lives, everything about the TV upfront changed. The combined impacts of the pandemic...
The influencer marketing space has radically changed over the past two years. Before 2020, influencers represented a small share of...
“The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written...