BuzzFeed is the latest digital media business going public via the special purpose acquisition company route, giving the publisher an...
Networks
After years of complaints about shortcomings in TV audience measurement options and Nielsen's recent rating miscalculation, major media companies are...
Sayonara self-attribution. Apple is making a tweak to SKAdNetwork in iOS 15 that will strip the big ad platforms, including...
"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video. Today's column is written by Julia Smaldone, senior...
The organization tasked with checking Nielsen's homework is crying foul about the measurement firm's counts of television usage throughout the...
Streaming is the word for this year's upfront discussions, but big networks aren't yet opening up that highly valuable inventory...
Complex Network's nine-year-old food brand, First We Feast--which houses some of the company's best-loved food shows including Hot Ones and...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Audit Demanded Remember when the TV networks and Nielsen...
Facebook released its coordinated inauthentic behavior report for March 2021, sharing details on 14 networks that were removed, originating from...
As she heads into this year's upfront, AMC Networks president of commercial revenue and partnerships Kim Kelleher sees the writing...