Verizon is ending its annual adfellows program, ADWEEK has learned. Founded in 2017 by the telco's former CMO Diego Scotti,...
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Adtech company Equativ continued its growth trajectory with its acquisition of retail media platform Kamino Retail. The move strengthens Equativ's...
Last year, Swiss sportswear brand On chronicled the remarkable journey of long-distance runner Dominic Lokinyomo Lobalu as the South Sudanese...
There's no one path to the chief marketing officer seat, and Taco Bell's top U.S. marketer Taylor Montgomery is living...
The way we experience content will soon change. One morning in the near future, you’ll open your favorite mobile app...
Bobbie, a mom-founded baby formula brand, signed four-time Grand Slam tennis champion and new mom, Naomi Osaka, to star in...
In this episode of Brave Commerce, Diana Haussling, svp and general manager of consumer experience and growth at Colgate-Palmolive, joins...
Among the most frequent benefits touted with SPO is improved efficiency. When costs are reduced while maintaining effectiveness, greater return...
Melanie Babcock has been at The Home Depot for almost 10 years, starting in marketing. But, recently, she was made...
Sustainability and environmental issues have been a part of South by Southwest's focus for more than a decade--and this year...