Marketing maven Todd Kaplan, who left PepsiCo last month after a 17-year run at the food and beverage giant, has...
PepsiCo
Pepsi chief marketing officer (CMO) Todd Kaplan is stepping down after 17 years with the business. The marketer confirmed he...
As it marches ahead with its turnaround plan, Gap has reinstated its chief marketing officer position, hiring PepsiCo's Fabiola Torres...
In the last 18 months, the New York-headquartered company behind household names like Pepsi, Gatorade and Frito-Lay has increased its...
During last year's Southwestern Athletic Conference (SWAC) media day, commissioner Charles McClelland and then-PepsiCo North America president of multicultural business...
A world-famous sports personality coming to your home to watch a game is a dream shared by fans all around...
Everyone knows retail media is hot right now. But more and more retail ad dollars are also being sponged up...
You might think boosting brand awareness wouldn’t be a major concern for PespiCo, one of the largest food and beverage...
Advertisers are starting to see video games as an opportunity to reach audiences that have abandoned traditional media channels like...
While small businesses have endured major economic setbacks since the start of the pandemic, survival has become especially difficult for...