“Brands won't just compete on campaigns, they'll compete on algorithms in the future.” Adweek Feed
Perplexity
For years, right-wing political commentator Ben Shapiro has read out the standard 60-second host-read ad, plugging sponsors with the same...
Perplexity AI, the generative AI search engine trying to out-Google Google, began rolling out its ads products last week. Plus,...
Perplexity has unveiled its AI-driven ecommerce feature, 'Buy with Pro,' for its U.S. Pro users. Previously dubbed 'Pro Shop,' consumers...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Gathering Its Threads When Facebook first took off,...
ChatGPT officially enters the search arena. On Thursday, OpenAI added an AI-powered search engine directly within its popular chatbot, ChatGPT....
Publishers are starting to see referral traffic from AI search engine Perplexity, according to data from three sources. The New...
Generative AI search engine Perplexity, which positions itself as a competitor to Google Search, is gearing up to launch its...
As a follow-up to its first paid marketing campaign early this summer, tech startup Perplexity is taking a swipe at...
Artificial intelligence startup ScalePost is helping firms like Perplexity--which announced its publisher revenue share program July 30--curry favor with publishers...