“On TV & Video” is a column exploring opportunities and challenges in advanced TV and video. Many US companies, including...
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McDonald’s has been criticized for alleged bias against Black-owned media. For example, the fast-food giant is being sued by media...
App monetization platform AppLovin has all the first-party data it needs, according to CEO Adam Foroughi. Machine learning does the...
Mariah Carey and Snapchat Spotlight are on to the next holiday. The pop legend's "All I Want for Christmas" challenge...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Game On AppLovin is a gaming content fortress...
Three years after it first announced plans to relocate its annual New York upfront presentation for marketers to May's upfront...
Pinterest sees 2022 as a big year for spending--by men. In a recent study the platform commissioned from Talkshoppe, Pinterest...
It’s still early days for Instacart the company, and even more so for Instacart Advertising, its budding ads business. But...
With the omicron variant fueling another wave of Covid-19 across the United States, the organizers behind the Consumer Electronics Show...
The past year has seen a huge influx of consumer brands launching their own advertising businesses. Buy-now-pay-later service providers, ride-share...