Google’s Performance Max and Meta’s Advantage+ often get tossed into the same bucket. But there are several important differences between...
Products
Pinterest unveiled several new ad products and ecommerce integrations during its third annual global advertiser summit, Pinterest Presents. The post...
Self-tanning brand Bondi Sands partnered with beauty and fashion technology company Perfect Corp. to enable shoppers in the U.S., U.K.,...
In this episode of Brave Commerce, Gonzalve Bich, CEO of BIC, joins hosts Rachel Tipogaph and Sarah Hoffstetter to talk...
Kargo, an Adtech leader in attention-based, innovative advertising solutions and services for brands, retailers, agencies, and eCommerce is announcing it...
Perfection is out. We want our heroes flawed, our romantic comedies realistic and our images un-retouched. But does this mean...
Can the digital ad industry’s signal-loss pain be Experian’s gain? Experian has two new identity-focused products that simplify its marketing...
Lost in the Sturm und Drang of Q4 (Q for quarantine) 2020, Google introduced a beta program called Performance Max,...
As businesses prepare for a new calendar year, Cond? Nast has unveiled a number of new commercial products, as well...
This Halloween is shaping up to be a big one. Scary big. S&P Global Market Intelligence forecasts U.S. households are...