Meta is chasing two advertising trends – short-form video and retail media – and it’s doing so by leaning into...
Products
People feel a collective sense of foreboding, having lived through the pandemic years, according to Dipanjan Chatterjee, vp and principal...
When TechCrunch shuttered its subscription product last month, the abrupt closure rattled the news industry, triggering fears that reader revenue...
Google’s Performance Max and Meta’s Advantage+ often get tossed into the same bucket. But there are several important differences between...
Pinterest unveiled several new ad products and ecommerce integrations during its third annual global advertiser summit, Pinterest Presents. The post...
Self-tanning brand Bondi Sands partnered with beauty and fashion technology company Perfect Corp. to enable shoppers in the U.S., U.K.,...
In this episode of Brave Commerce, Gonzalve Bich, CEO of BIC, joins hosts Rachel Tipogaph and Sarah Hoffstetter to talk...
Kargo, an Adtech leader in attention-based, innovative advertising solutions and services for brands, retailers, agencies, and eCommerce is announcing it...
Perfection is out. We want our heroes flawed, our romantic comedies realistic and our images un-retouched. But does this mean...
Can the digital ad industry’s signal-loss pain be Experian’s gain? Experian has two new identity-focused products that simplify its marketing...