A potential advertising innovation proposed for London in the style of the Las Vegas Sphere will not move forward after...
Proposal
ASB bank is inviting expressions of interest from media agencies as it initiates a Request for Proposal (RFP) process. The...
For many marketers and creators, the process of creating branded content can feel like swimming against an endless tide of emails,...
The first meeting of the W3C Private Advertising Technology Group (PATCG) took place this week, bringing together the biggest American...
Privacy Sandbox may have just hit a serious snag. In a document published last week, the Technical Architecture Group (TAG),...
With the Covid-19 pandemic spoiling Easter gatherings for a second year, Cadbury's virtual egg hunt that revived the traditional Easter...
Neustar has a call to action for members of the W3C’s Improving Web Advertising Business Group: Don’t forget about measurement....
The third-party cookie doomsday clock is now at 15 months, and the ad-tech industry is still at loggerheads over finding...
Another day, another avian-themed web standard proposal in the Chrome Privacy Sandbox. Meet Dovekey, which was committed to GitHub on...
Pivotal moments, such as wedding proposals, graduations, anniversaries and Mr. Peanut's funeral, are only so special without Oscar Mayer's famous...