The first meeting of the W3C Private Advertising Technology Group (PATCG) took place this week, bringing together the biggest American browser and tech companies. The group convened in an attempt to rejuvenate web monetization without third-party cookies and with much higher privacy standards baked into the software. Most of the ideas surfaced in the PATCG… Continue reading »
The post Mozilla And Facebook Submit (Yet Another) Privacy Ad Tech Proposal To New W3C Group appeared first on AdExchanger.
More Stories
Together launches Discovery practice
How Halo Collar Uses Data And Incrementality To Raise Both Awareness And Sales
2026 YouTube NZ Marketing Awards celebrate every angle