While Google said in May 2017 it was using purchase data from unnamed payment processors to link online ads to...
purchase data
The payments data company Cardlytics, which went public in February, said in its first-ever earnings call Wednesday that it hopes...
When Atlanta-based Cardlytics filed its initial S-1 on Jan. 12, it revealed important details about its business.The company, which creates...
While tapping into purchases helps advertisers close the loop around the actual conversion, the use cases for purchase data have...