TV-focused demand side platform Madhive acquires Frequence, an omnichannel marketing platform with roots in broadcast TV. Both companies have a...
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Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The Price Of Being Upfront TV advertisers and...
Meta introduced new products today that let advertisers use generative AI to create images and text. As artificial intelligence becomes...
AUCKLAND, Today: Raise Communications has teamed up with PREKURE, a leader in health coach education, to boost their public relations...
Meta’s NewFronts presentation on Thursday was Reely focused on AI. (Please forgive me.) But seriously, folks, Meta has three intertwined...
SINGAPORE and MIAMI, Today: Speakeasy and Zespri are making sure you never forget your daily kiwi with a clever little...
Carter's, a heritage children's apparel brand, has named Mischief @ No Fixed Address its creative agency of record as it...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Selling Criteo Petrus Advisers, a UK-based investment firm,...
WELLINGTON, Today: Stanley St has launched Stories from the Inside, the latest in Corrections’ recruitment efforts. Ryan Wolf, from the...
Nielsen is extending coverage of its national TV out-of-home (OOH) panel this year, which the measurement company says will account...