Advertisers new to CTV often approach streaming buys the same way they approach linear: By focusing on large-scale inventory from...
Putting
In June 1929, a correspondent for The Motor magazine tucked away his notebook and hurried back across the English Channel...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The Four-Minute Mile Details of the new Disney+...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Long Live Linear On Friday, Innovid reported its second...
“On TV & Video” is a column exploring opportunities and challenges in advanced TV and video. Today’s column is by...
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. ...
As Unilever's first ever Chief Growth Operations Officer, Debora Koyama has a very simple, but important mission: unlock growth for...
Apple seems poised to clamp down on the rampant, unauthorized use of its mobile ad ID, the IDFA. Earlier this...