Ad buyers and sellers reveal how Netflix's acquisition of WBD will impact the industry. Adweek Feed
Redefine
Artificial intelligence has become marketing’s favorite headline. Every platform, publisher and technology partner now promises “AI-powered” solutions that will make...
Advertising solutions company Kargo has introduced Spotlight, a display format that delivers ads at the precise moment users are most...
Disney's deal with the National Football League has implications for advertising and future media rights. Adweek Feed
Swiss sportswear brand On, which has exploded in growth the past few years and taken on giants like Nike, has...
Today, people are more skeptical of traditional marketing hype and are seeking pragmatic value from less obvious sources. A new...
AUCKLAND, Today: Warner Bros. Discovery (WBD) and Stuff Group are kicking off a groundbreaking partnership, set to transform how they...
AUCKLAND, Today: Michael Hill just teased their brand refresh and a possible first-ever ambassador. They’re revealing all on April 15,...
AUCKLAND, Today: The Warehouse has partnered with DDB Group Aotearoa to launch a new brand platform, The Real Bargain, which...
The Warehouse has partnered with DDB Group Aotearoa to launch a new brand platform, ‘the real bargain’, focused on redefining...