Omnicom CEO John Wren and Interpublic Group (IPG) CEO Philippe Krakowsky were in merger talks for eleven and a half...
Reveal
AUCKLAND, Today: DDB Aotearoa has joined forces with COLORSTEEL® to unveil a campaign for their next-gen roofing, spotlighting the impressive...
Green Goblin and Spider-Man. The Montagues and the Capulets. The CEO and their top marketer. Peaceful coexistence might seem like...
2024 has been a volatile year for adtech funding. U.S.-focused adtech startups, once accustomed to snagging billions in venture capital...
In 1971, 23-year-old Ilon Specht was a copywriter at McCann-Erickson, and one of still relatively few women on Madison Avenue....
AUCKLAND, Friday: Metro Glass, in partnership with Quantum Jump, has launched a brand-new website. This marks a significant step in...
Meta's decision to launch an ad-free tier for Instagram and Facebook users in much of Europe has been positioned as...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Apple’s Sauce As Apple wades deeper into the...
In a world now dominated by social media and streaming platforms, advertisers must aim to entertain more than ever to...
More than 3.41 million Kiwis are tuning in each week to listen to commercial radio according to the S2 2023...