Roku hosted several client dinners with all of the major holding companies as well as independent agencies in April, each...
Roku
Roku's two content offerings, The Roku Channel and Howdy, are both performing well, the leadership disclosed during a recent earnings...
Roku names new ads leader following Jay Askinasi exit late last year. Adweek Feed
Roku has a simple equation for generative AI: cheaper content production leads to more viewing time and engagement which leads...
The six-episode series will feature brand integrations with advertisers, including Wayfair, eos, and Michaels. Adweek Feed
Roku’s streaming data will now be integrated into Nielsen’s campaign measurement and outcome tools, the two companies announced on Monday,...
The new ad solution is powered by Roku Data Cloud and the TelevisaUnivision Household Graph. Adweek Feed
Tuesday marked the launch of Roku’s Ads API, which feeds directly into the company’s self-serve Ads Manager. The new free-to-use...
The exec recently served as senior vice president of global media revenue and growth at Roku. Adweek Feed
Roku's video advertising business has really been booming lately, as CEO Anthony Wood shared on a call with investors Thursday...