Snap’s First Commercial, a reach product that advertisers can use to position their message so that it’s the first ad...
sales
How do you target people without third-party cookies or device IDs? One way is to use the weather correlated with...
U.S. retail and food services sales continued to recover in July, increasing to $ 536 billion from about $ 529...
When it comes to measuring sales lift and ROI on media campaigns, CPG brands have traditionally been shooting in the...
Online sales only accounts for 1% of all used car transactions, but this final frontier of ecommerce got an unexpected...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The Cloud Bundle Google is forging major cloud infrastructure...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. April Showers, May Flowers Retail sales surged in May,...
Television upfronts normally showcase sizzle reels of upcoming shows to guide buyers’ investments. But with programming in flux due to...
Despite the coronavirus crisis, two-year-old ecommerce shapewear company Shapermint is increasing its media investments and has lowered the price to...