In theory, there is a lot a publisher may know about how audiences interact with their content that doesn’t fit...
Sellers
Real estate franchise Coldwell Banker, like the rest of the housing biz, has been targeting buyers who might be in...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Gotta Spend Money To Spend Money Amazon’s ad business...
Facebook/Instagram, TikTok and Twitter took aim at people trading and reselling hijacked accounts with desirable usernames, seizing control of hundreds...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media....
As TV networks launch or acquire ad-supported streaming services (AVOD), they have a big opportunity to reinvent the broken ad...
At long last, Google released its sellers.json file. And the world was 5% grateful, in line with the level of...
The direct-to-consumer brand revolution has been going strong for a decade, but the coronavirus pandemic has created new opportunities for...
“The Sell Sider” is a column written by the sell side of the digital media community. Today's column is written...