Only 27% of global advertisers believe their current pay structure with their media agencies is fit for the future, and...
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AUCKLAND, Today: Paddy Gower’s new show, TFN – The F#$ %ing News, launches in less than 24 hours on Stuff,...
The two biggest supply-side platforms (SSPs), Magnite and PubMatic, have started charging publishers additional fees for bespoke programs that connect...
Shake Shack added a secret sauce to its latest advertising campaign: generative artificial intelligence. The burger joint used full service...
On this episode of the Marketing Vanguard podcast, Shake Shack CMO Jay Livingston discusses his unique journey from finance and...
While people tend to drink cognac neat or on the rocks, Hennessy wants to shake things up with a playful...
An Australian meal replacement and weight loss brand The Man Shake has launched in New Zealand with local media buying...
AUCKLAND, Today: Parnell shop Farrimond has launched a new campaign for Mars Petcare brand Temptations. Mars Petcare brand manager Claudia...
Mars Petcare brand Temptations has launched a new campaign starring the mouthwatering sound (for cats) made by a pack of Temptations...
CBS's fall lineup is going through its own version of Survivor. The network, which previously announced its fall lineup back...